Adobe Experience Cloud Blog

OCTOBER 2, 2017

Scouring the web and social media for clues and then coming unstuck when some of them conflict; combing through lead lists from events , online forms, or external data vendors. Marketers are still regularly urged by an array of practitioners, bloggers, and commentators to be “data-driven marketers”.

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Adobe Experience Cloud Blog

SEPTEMBER 29, 2010

For your use in PowerPoints, to share with associates or just to get up to date, below are 17 usable and compelling B2B Marketing stats collected from various sources around the B2B industry: B2B Social Spending. This is set to reach 12% by 2013. Source : AMR International B2B Online Marketing Assessment and Forecast to 2013.

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Leadspace

OCTOBER 16, 2017

This article was originally posted on the Marketo Blog , and is republished here with permission. Scouring the web and social media for clues and then coming unstuck when some of them conflict; combing through lead lists from events, online forms, or external data vendors. Marketers: it’s time to stop thinking about data.

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Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). For marketing automation , look at Marketo , Eloqua Oracle or Act-On Software. Joe: Of course.

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Adobe Experience Cloud Blog

APRIL 5, 2013

by Dayna Rothman I am excited to introduce today’s guest blogger Brian Carter. In fact, I just released a joint ebook with Marketo called Contagious Content: What People Share on Facebook and Why They Share It. Social media is the perfect place to get your prospect and customers engaged with your content.

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Adobe Experience Cloud Blog

SEPTEMBER 15, 2012

They are book authors, analysts, top bloggers, world-renowened speakers, and more. 20, 10:30am-11:30am, Secrets of Content and Social Marketing Success with Copyblogger ( Register ). Session: How to Set Your Social Media Priorities ( Register ) and Social and the C-Suite: Getting Buy In (FULL). Thursday, Sept.

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Adobe Experience Cloud Blog

SEPTEMBER 11, 2012

I bumped into Ann the night before this interview at the Rick Springfield concert last Wednesday night during Content Marketing World, and she was kind enough to chat with me about content marketing , how she spends her time socially, and Rick Springfield. Marketo: That rolls right into my next question. Marketo: Really?

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