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8 Interesting Things You Probably Didn't Know About Google's Algorithm

Hubspot

1) Google’s overall algorithm has had one name since 2013: Hummingbird. It was formally announced in September 2013 and created to make search results more “precise and fast” like the bird itself, according to Search Engine Land [SEL]. 8 Fun Facts About Google's Algorithm. Source: Search Engine Land. Well, nothing directly.

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Personalized Search: How to Optimize For Search Personalization

seo.co

What you see in an initial search for a specific term is likely to change for you, depending the search history for that term. As an example, when Hummingbird broke onto the scene in 2013 , it completely changed how Google “understood” search queries, shifting its focus on keywords to a semantic deciphering of user intent.

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More New Systems Challenge the Marketing Automation Status Quo

Customer Experience Matrix

Other advantages include Google Adword integration; tagging leads by search term and Facebook ad; integration with Webex and GoToWebinar for event management; and a partnership with ZoomInfo to add contact names from companies that visit the client’s Web site. Integration with other CRM systems is due soon.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. So instead of throwing hundreds of terms at you from all those other glossaries, I narrowed this one down to the top 99 terms that are imperative to anyone learning about marketing.

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B2B Category Creators Episode 2 Transcript

Metadata

Ilya Volodarsky: But, we had this open source library that was hanging around in the background, called Analytics JS that had a nice API to install analytics and then you could enable Google Analytics or Mixed Panel and like 13 other providers really quickly. That’s the first condition.” Ilya Volodarsky: Exactly.