ViewPoint

JUNE 15, 2012

2012: Companies Lifting Off with Higher Budgets for Marketing & Lead Generation. Increased budgets of this nature are including outbound telemarketing and lead generation companies. Recommendations to Close More Deals in 2012. Jim is seeing a lot of companies lifting off as a result. Use BANT qualifiers.

Lead Management 120

Lead Management Work Management Marketing Management Direct Marketing 120

Webbiquity

JANUARY 2, 2013

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Hubspot

FEBRUARY 28, 2012

HubSpot's newly released 2012 State of Inbound Marketing Report reveals fascinating data around marketers' lead generation costs and how various lead sources compare to one another. Outbound marketing techniques include direct mail, trade shows, and telemarketing. Connect with HubSpot :

Cost per Lead 28

Cost per Lead Cost Lead Scoring Lead Ranking 28

Biznology

JANUARY 5, 2015

trade show industry is BIG. In 2012, there were 10,900 trade shows that drew 27 million attendees. While the overall industry has grown 2-3% in 2014, not all shows have seen this increase. Part of the challenge today for trade show marketers is to cost effectively attract attendees.

Trade Show 80

Trade Show Co-Registration Cost Per Thousand CPM 80

Hubspot

APRIL 30, 2013

3) Social media produces almost double the marketing leads of trade shows, telemarketing, direct mail, or PPC. 17) 23% of marketers are investing in blogging and social media this year, a 9% increase from 2012. 2) 15% of total U.S. mobile internet time is spent on social networking sites. Source: Ipsos ) Tweet this stat!

Stats 28

Stats Social Media Social Marketing Media 28

Hubspot

MAY 20, 2013

23) Past success at inbound marketing was the number one reason to change a budget in 2012 -- a full 150% more likely to drive budgets allocations than any other reason. 37) Blogging has enjoyed strong annual budget growth -- 23% of marketers invested in blogs for 2013, a 9% increase from 2012. Tweet This Stat. Tweet This Stat.

Cost per Lead 28

Cost per Lead Stats Inbound Marketing Allocation 28

Hubspot

DECEMBER 11, 2013

Along with the acquisition of Instagram in 2012, this change in Facebook’s EdgeRank algorithm is but a piece of the shift Facebook has been making toward promoting more visual content. When Facebook bought Instagram for $1 billion in 2012 , marketers everywhere wondered what implications that would have for their marketing.

Paid Content 28

Paid Content Social Media Media Buyer Personas 28