Customer Experience Matrix

APRIL 15, 2012

This leads to different questions than I used to get, including the ever-popular “what’s a reasonable response rate for our emails?” In general, this study shows substantially lower open rates than other studies, somewhat higher click rates, and higher bounce rates. I’d question its relevance to the U.S.

Advertising Benchmark 120

Advertising Benchmark Eloqua B2B Click Rate 120

SnapApp

MARCH 16, 2016

External surveys usually receive a 10-15% response rate , leaving much room for improvement. This kind of transparency increases response rates by building trust with old-fashioned manners. Takeaway: Use a merge tag to personalize your subject line and increase click-through rates. . Yes, please! . Be polite. .

B2B Thought Leadership 48

B2B Thought Leadership Urgency Marketing Thought Leadership Click Rate 48

SnapApp

MARCH 17, 2016

External surveys usually receive a 10-15% response rate , leaving much room for improvement. This kind of transparency increases response rates by building trust with old-fashioned manners. Takeaway: Use a merge tag to personalize your subject line and increase click-through rates. Yes, please! Be polite.

B2B Thought Leadership 48

B2B Thought Leadership Urgency Marketing Thought Leadership Click Rate 48

Single Grain

OCTOBER 23, 2023

Work With Us How Influencer Marketing Platform Instagram Launched SkinnyMeTea Instagram was still an emerging platform back in 2012, not many ecommerce brands (or any brands) were on there at all. Email, yes, you do, but email open rates are going down and down over time. So, it’s just about going where the most eyes will be.

Social Media 98

Social Media Media eCommerce Verticals 98

Hubspot

NOVEMBER 6, 2018

You might answer this with “email open rates,” “new Facebook Page likes,” “product pre-orders,” or all of the above. Email open rates and click-through rates. Opt-in rate. Follow-up email open rate. Opt-in conversion rate. Click-through rate. Conversion rate. Response rate.

Paid Content 101

Paid Content Campaigns Paid Search Agency Planning 101

Litmus

AUGUST 16, 2019

That was at the end of 2012. BuzzFeed was really growing starting in 2012 into this little powerhouse on the web. And I didn’t know a lot about it frankly in 2012. You’re driving far more traffic and the response is like 85 or 90 percent of people who wrote back to us said I love this. I don’t like this.

Newsletter 42

Newsletter Email Marketing Click Rate Google 42