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Internet Radio - Its Time Arrived Several Years Ago!

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That brings us to what the Sales Lead Management Association started 28 months ago in August of 2010 with its first interviews of Dan McDade of PointClear and Phil Fernandez of Marketo. Phil Fernandez of Marketo. Dan launched PowerViews in 2012 and has interviewed 35 guests (and counting) on his popular show.

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PowerViews with Andrew Gaffney: Tipping Points & Differentiators

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While some of these spaces are still being defined where marketing automation plays with CRM, he believes we’ll see M&A activity in 2012. Look for Greater Process Integration and Alignment in 2012. 2012 Actions: Understand Buyers, Tighten Targeting & Measure Correctly.

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PowerViews with Chris Hosford – CRM/Marketing Automation/Social Convergence

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On the marketing side, companies like Eloqua, Marketo, Pardot, Silverpop and HubSpot are adding features that are nudging them closer to the sales side. So I think 2012 will see large movement in the direction of both mobile and the analysis of big data.” Now for the first time, that’s becoming possible.

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PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

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On the marketing side, companies like Eloqua, Marketo, Pardot, Silverpop and HubSpot are adding features that are nudging them closer to the sales side. So I think 2012 will see large movement in the direction of both mobile and the analysis of big data.” Now for the first time, that’s becoming possible.

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PowerViews with Craig Rosenberg: Growth Hacks & Consumerized B2B Software

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2012 Trends: Social Marketing Gaining Real Traction & Growth Hacks. He cites the example of a marketing automation company to illustrate how important outbound initiatives are: “Jon Miller from Marketo is one of my favorite writers on lead development. He wrote this manifesto a while back. I use it all the time.