2011 Lead Generation Public Relations Youtube 
The Effective Marketer
AUGUST 2, 2010
An interesting post on Why So Many Companies Suck at Social Media brings in some good insights and compares the now famous Old Spice youtube campaign with copycats like Cisco and Brigham Young University. The solution, it seems, is far more complicated. Why is it that one company fails miserable while the other gets it right?
The Effective Marketer
NOVEMBER 6, 2009
And now with social media, there’s no telling who will be the next United to see its market cap hurt because of a blog post or youtube video. A recent article ( When digital marketing strategies go wrong ) from Revolution Magazine, a UK publication, reviews some of the most interesting social media mishaps. United States License.
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The Effective Marketer
NOVEMBER 30, 2009
Volkswagen launched what became quickly a viral campaign with emails being forwarded, youtube videos with over 1 million hits and comments from all corners of the web. They call it The Fun Theory (www.thefuntheory.com) and the goal is simple: using fun to change people’s behavior for the better. United States License.
The Effective Marketer
NOVEMBER 4, 2009
Stress vs. Productivity from www.hrmreport.com If your office is anything like mine, your colleagues send you Youtube videos, web links, and other stuff that although very entertaining doesn’t help you get your projects done on time. Have you ever tried simply not checking email ? United States License. United States License.
The Effective Marketer
MAY 9, 2011
Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged. This entry was posted on Monday, May 9th, 2011 at 9:00 am and is filed under Content Marketing , Marketing Automation , Marketing Planning , Marketing Strategy , Online Marketing , Social Media.
The Effective Marketer
MARCH 7, 2009
Peter Contardo and Shaun Pope, from Endavo Media , gave us a great primer on monetizing online video, clarifying that although easy to create (anyone with a webcam can upload to Youtube), need some thinking before you can actually make money with video. United States License. United States License. United States License.
Adobe Experience Cloud Blog
JANUARY 19, 2012
For those B2B marketers trying to find their footing on the social landscape, there a number of sign posts showing why B2Bs should be turning to social for lead generation success. A 2011 Worldcom Public Relations Group study showed B2Bs are extending their reach to the major social media channels. Youtube 69%.
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