2010 Clickthrough Doubleclick Personalization 
Rev
SEPTEMBER 2, 2019
With this big 90s boom, servers needed to be created just for ads – DoubleClick, who is still around today, was the first in the field as a supplier. Display Ads & DoubleClick. Google knew what they were doing as the years progressed, and eventually bought DoubleClick in 2007 for $3.1 I know, I screamed too.)
Marketing Insider Group
JULY 21, 2015
That’s 42% of every single person on the planet including babies according to Internet World Stats. The average click through rate of display ads is 0.1%. ( DoubleClick ) . The average person is served more than 1,700 banner ads per month. ( comScore ) . DoubleClick ). DoubleClick ). DoubleClick ).
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