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The buzz around account-based marketing at MarTech

chiefmartech

In addition to creating personalized content that is relevant to specific target accounts, companies practicing ABM also need to think about how that content is actually distributed to their target accounts. In 2010, predictive came about to tell us which leads to focus on. Conclusion: Old News, New Buzz? David Thomas , Sr.

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Top 20 Tweets from Sales 2.0 Conference

Smashmouth Marketing

Thanks to all that contributed, there were hundreds of tweets each day of the conference and it became all the buzz. damphoux : @IDC "companies that reduce their investment in sales in 2009 will be gone in 2010" #sales20. damphoux : @IDC "companies that reduce their investment in sales in 2009 will be gone in 2010" #sales20.

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Top 20 Tweets from Sales 2.0 Conference

Smashmouth Marketing

Thanks to all that contributed, there were hundreds of tweets each day of the conference and it became all the buzz. lol #sales20 benefits of social networking are internal to a company #sales20 damphoux : Tom from IDC: twitter seems more relevant to marketers, not sales. conference. Ok, 22 of them, but they are all worthy.