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The buzz around account-based marketing at MarTech

chiefmartech

Some intelligence vendors, like ZoomInfo and InsideView , position themselves as prerequisites for account targeting that connect marketing and sales teams. In 2010, predictive came about to tell us which leads to focus on. Conclusion: Old News, New Buzz? Target Account Data & Predictive Account Scoring. Thanks, Bertrand!

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Top 20 Tweets from Sales 2.0 Conference

Smashmouth Marketing

Thanks to all that contributed, there were hundreds of tweets each day of the conference and it became all the buzz. damphoux : @IDC "companies that reduce their investment in sales in 2009 will be gone in 2010" #sales20. damphoux : @IDC "companies that reduce their investment in sales in 2009 will be gone in 2010" #sales20.

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Top 20 Tweets from Sales 2.0 Conference

Smashmouth Marketing

Thanks to all that contributed, there were hundreds of tweets each day of the conference and it became all the buzz. The following are what I thought were the top 20 take home tweets from the Sales 2.0 conference. Ok, 22 of them, but they are all worthy. annekeseley : " sales 2.0 is not the answer. It is a question."

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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. B2B Voices , September 1, 2010 Image via CrunchBase. Great stuff in the B2B Marketing world in September. How Is PR Changing?