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Tom Pisello: The ROI Guy: Value Selling Tools and the Buying Lifecycle

The ROI Guy

Monday, January 17, 2011 Value Selling Tools and the Buying Lifecycle With two economic downturns in the past ten years, buyers are more frugal than ever, demanding that each investment help them do-more-with-less, provide a bottom-line impact, and deliver superior value. Exciting time to be a marketer, but challenging as well!

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The Small Online Merchants Guide To Cyber Monday Success

Hubspot

Redefine Success for Cyber Monday 2010. Instead of trying to compete on price with the Amazon.coms and Home Depots of the world on Cyber Monday, create a marketing strategy to retain the one-day-only traffic increase on November 29th, 2010. Remarket to Differentiate Yourself and Increase Product Visibility.

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Tom Pisello: The ROI Guy: Diametrically Opposed Forces: Selling.

The ROI Guy

However, solving this problem will be difficult for most teams, as sales remains inwardly focused on the traditional funnel based selling process, rather than having a keen understanding of how customers make decisions and actually buy - the buying lifecycle.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Marketers believe the highest consumer priorities on social media are insights for buying decisions (59%) and customer service (58%). Not suprising, considering that 87% of SMBs say that social media has helped them either somewhat or a great deal in th past year. e-Strategy Trends ). Earnest Agency ). Marketing Charts ). Polaris B ).

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Tom Pisello: The ROI Guy: Microsoft Virtualization with Hyper-V.

The ROI Guy

However, in environments of 20 servers or more, 20 to 30% licensing and infrastructure cost savings was indeed the normal cost differential between Microsoft and the competition. New TCO Calculator: EMC SMB Virtual Solutions Advi. Value Selling Tools and the Buying Lifecycle Is there an ROI from Social Media? Latest Research.

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The Evolution of Product at Buffer and the Next Step: We’re Hiring a VP of Product

Buffer

million buying out our main VC investors. A history of product at Buffer I launched the first ( truly an MVP ) version of Buffer in late 2010. The other key difference with Buffer is that we’re focused on SMB, with a large number of paying customers and free users, and we have no sales team. Customer Churn: 4.76%Net

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Tom Pisello: The ROI Guy: The IT Hierarchy of Needs: Categorizing.

The ROI Guy

As the infrastructure remains solid, incremental investments drive the competitive advancement to the next level – where innovation still reigns, value versus cost matters most, and competitive differentiation can be gained with the right projects and spending plans. New TCO Calculator: EMC SMB Virtual Solutions Advi.

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