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What is a 301 Redirect, and When Should You Use One?

Hubspot

A 301 redirect is key to maintaining a website's domain authority and search rankings when the site's URL is changed for any reason. It's essential to set this up so the domain authority from inbound links to the [link] address are linked to blog.hubspot.com to improve its search rankings. with one URL to maximize domain authority.

Domain 101
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3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

The trick with websites is the never-ending need to feed the monster, through search optimization, public relations, banner ads, skywriting, or whatever other means you’ve devised to let people know that your site is out there and worthy of attention. Build a website. Make it useful and at least moderately pleasing to the eye.

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RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

The trick with websites is the never-ending need to feed the monster, through search optimization, public relations, banner ads, skywriting, or whatever other means you’ve devised to let people know that your site is out there and worthy of attention. Build a website. Make it useful and at least moderately pleasing to the eye.

Facebook 167
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Unlocking link building budget with the right metrics

Kevin Indig

When I started in SEO around 2010, you could make anything rank. We can see a clear inflection point in the number of linking domains when that happens. We’ve all become blind to cold emails like banner ads (hat tip to Alex Tachalova for the analogy). The value of backlinks was undisputable! The flywheel spins.