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Taking Your Brand from “We know who they are” to “We know what they do”

LEADership

This deal was an extension of an existing 2009 sponsorship of $130 million over four years where Aon’s logo was displayed on Manchester United jerseys. CMO Spotlight: Philip Clement, Global Chief Marketing and Communications Officer, Aon . As global CMO, Phil Clement has much to be proud of in terms of recognition for the Aon brand.

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Yours in Marketing Episode 2 – ft. Cyrus Shepard

Directive Agency

Blake Emal : Here’s what you’re going to get out of this episode. First off, we talk about how to start a career in something you know nothing about. Then, we move on to the dynamics of working at a company versus working for yourself. We also talk about the future of SEO, and here’s a hint, it’s about the people.

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Yours in Marketing Episode 2 – ft. Cyrus Shepard

Directive Agency

Blake Emal : Here’s what you’re going to get out of this episode. First off, we talk about how to start a career in something you know nothing about. Then, we move on to the dynamics of working at a company versus working for yourself. We also talk about the future of SEO, and here’s a hint, it’s about the people.

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Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

Overwhelmingly, respondents in the study prefer interacting with official, branded accounts rather than personal accounts from employees. August 12th, 2010 |Written By: Jay Baer | View Comments Tweet We built our own Frankenstein. August 12th, 2010 |Written By: Jay Baer | View Comments Tweet We built our own Frankenstein. Interaction.

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