Remove 2009 Remove Differentiation Remove Facebook Remove Web 2.0
article thumbnail

Taming Your Brand Mascot « The Effective Marketer

The Effective Marketer

The duck has 165,000 facebook fans in the US. Brand mascots are best for highly competitive market arenas where it is hard to differentiate players. You can read more at my Web site, [link] , and see our collection of over 100 stock brand mascot clip art sets for small businesses. Today the name recognition is 90%.

Planning 100
article thumbnail

Social Media Success Stories

Anything Goes Marketing

LinkedIn: Starting an Alumni Group When Linkedin started a groups feature (like Facebook groups) I thought about how I could network with former colleagues. Blogger tip #2: Make sure your blog is featured in your Twitter profile, on LinkedIn, Facebook and any other social media app that you use. That is very cool. social networks.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Make Your Business Blog Be All It Can Be

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. army’s “Be All You Can Be” campaign?

article thumbnail

The 6 essential rules of a website redesign – Ignore them at your.

Industrial Marketing Today

Make judicious use of Facebook, LinkedIn and Tweeter to communicate directly with your core audience and gather free market intelligence. Developing your unique value proposition is also a good way to differentiate your company from the competition. Provide clear calls to action as to what you want your site visitors to do.

Rules 60
article thumbnail

7 Strategies for Using Content to Market Industrial Products

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

article thumbnail

Don't Count on Marketing Automation to Solve All Your Lead.

Industrial Marketing Today

Learn to differentiate between metrics and key performance indicators (KPI). Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

article thumbnail

Social Pros 10 – Lauren Teague, PGA Tour

Convince & Convert

. “The key: instead of paying for likes, the studio put its resources into creating rich-media elements that far outstrip the ambition of simple games and other movie collateral, such as an interactive tour of the source novel’s capital, which was accessible through Facebook, Twitter, and YouTube.” This is the audible sigh.