How a Global Distributor’s Online Community for Engineers Pays Rich Dividends
Industrial Marketing Today
MARCH 8, 2011
A recent article by Paul Gillin ( @pgillin ) and published in BtoB Online , caught my attention because it talks about how engineers can have fun while doing serious business. Element14 is a global information portal specifically built for electronic design engineers. In “Who says engineers don’t know how to have fun?”
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