2009, BtoB, Display and Peer-to-peer

Tom Pisello: The ROI Guy: IDC: Economic Buyers, Digital Overload.

The ROI Guy

NOVEMBER 4, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. In this blog post, I present a few of the key research metrics and advice.

Work Management

Work Management ROI Marketing Management Marketing Budget

79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity

AUGUST 18, 2012

BtoB Magazine ). And social media isn’t just about lead generation of course. While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. And their competition. And…even social media itself.

Paid Content

Paid Content Social Media Social Marketing Statistics

B2B Marketing Zone

Tom Pisello: The ROI Guy: IDC: Economic Buyers, Digital Overload.

79 Remarkable Social Media Marketing Facts and Statistics for 2012

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