markempa

MARCH 21, 2006

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. correlated directly to growth rates. correlated directly to growth rates.

Lead Generation 120

Lead Generation B2B Sales Peer-to-peer Lead Scoring 120

markempa

JANUARY 25, 2006

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Key question: Do you truly understand your potential customers buying process? I cite her process on in my upcoming book.

Lead Generation 120

Lead Generation Webinar Metrics Lead Ranking Generation 120

Online Marketing Institute

JULY 31, 2009

So I commend Eloqua on their next generation of marketing software and their efforts dedicated to the process of making marketing more accountable. Buying cycle is tricky, since decision makers and influencers can be at different individual stages in the process from each other. Seems like there should be a correlation here.

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40

markempa

MAY 19, 2005

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. It was confirmed after two-years of research that the answer to this single question is the number one indicator and correlated directly to growth rates.

Lead Generation 120

Lead Generation Lead Scoring Lead Ranking Generation 120

The ROI Guy

JULY 22, 2010

Research has shown that these operating costs correlate closely with the complexity of implementing, managing and supporting the underlying technology. By making it easily accessible through our Web site, we’re confident more organizations will take advantage of the vital insight it provides to support the decision-making process.&#

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

Webbiquity

AUGUST 18, 2012

BtoB Magazine ). One-third of global b2b buyers use social media to engage with their vendors, and 75% expect to use social media in future purchases processes. Between mid-2009 and late 2011, “messaging friends declined 12%, searching for new contacts fell 17% and joining a group of Facebook users dropped 19% in the U.S.”

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100