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Dreamforce 2009: Delivering B2B Marketing Excellence in a Socially Connected World

Adobe Experience Cloud Blog

For those moving to online marketing, Laura discussed the importance of Web 2.0 She also emphasized how traditional media still plays a role in marketing and how marketing charters must shift from outbound and broadcast to inbound in order to build dialogue.

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Twin Cities Top 10 Titans in Social Media Announced

WebMarketCentral

Judy Grundstrom at the Just JudyJudyJudy blog yesterday announced the Twin Cities Top Ten Titans In Social Media 2009 , chosen by a distinguished group of judges. The winners come from a variety of backgrounds, including politics ( Dusty Trice ), broadcast media ( Jason Matheson and Alexis Thompson of FM 107.1, me ), among others.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

These bullets should be on the walls of all executives who think they understand social media because they have the ‘tools’ to broadcast their message and that their consumers will automatically listen. That is the value to me of Web 2.0 That is the value to me of Web 2.0 Two of my friends were too.

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Building Content Marketing Strategy – 10 Steps

Marketing Insider Group

This is the new marketing: it’s more about educating than broadcasting. In 2009 most companies where trying to figure out where to start with social media. Some of the slides where the basis for my Web 2.0 Go multi-format. Why not then create a few slides and create a slideshare presentation or a slidecast.

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Social Pros 10 – Lauren Teague, PGA Tour

Convince & Convert

81% of the people believe that CEOs who engage in social media are better equipped to lead companies in this fantastic Web 2.0 Even in the PGA Tour account, we didn’t actively take over our own presence until 2009, the first part of that year. Then Stewart Cink followed not long after that in 2009.

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Marketing Automation Trends for 2010

LeadSloth

2009 was the year in which Marketing Automation really took off. See also her recent blog post Five B2B Marketing Surprises From 2009. responding to the continuing shift in power from vendor to buyer that Web 2.0 In this post I want to focus on the trends in Marketing Automation for 2010. are enabling and 2.)

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Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Unskewing the Web: Curators as filters , October 11, 2010 Image by prettyflower via Flickr. This is my final post on the skewed Web. In the early days of Web 2.0