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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. 25 Social Media Facts and Statistics. Furthermore, half of all Google+ users are under 25 years old.

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The Danger of Email Marketing Benchmarks « The Effective Marketer

The Effective Marketer

Comparing Apples and Airplanes You know that comparing different industries is irrelevant and that emailing B2C is nothing like B2B, but when you see reports that paint a good or bad picture about how email is doing in your industry, you tend to look at it carefully. Industry benchmarks are only useful for bathroom reading.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? I’ve asserted that B2B social media tactics vary from B2C, in that they are typically rooted in consumer education and thought leadership, and thus require deeper layers of interaction.

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50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Make sure you’re not just shopping who you think your competitors are, but also who Google says your competitors are, based on search engine results. Instead of the customer leaving your store (or unfollowing on Twitter), this help can encourage customers to stick around and tell their friends, thus increasing sales.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Why Use Twitter, Facebook & LinkedIn for Content Marketing? B2B Voices ( Trade Youtube Twitter Leads Sales ). Social Media Statistics for B2B Marketers , June 21, 2010. CeeKue ( Promotion Word of Mouth B2C CRM Google Content Tips ). The End Of Google Search Is Near , Wednesday, July 7, 2010.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

How are B2B marketers using social media differently from their B2C counterparts? Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year. General Social Media Statistics.