Remove 2009 Remove API Remove Event Remove Salesforce.com
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Online Marketing News in 2009: The Year’s Hottest Events

Adobe Experience Cloud Blog

Here is our 2009 year in review. December 2009 Online Marketing News. Top word of 2009: Twitter. November 2009 Online Marketing News. Salesforce.com announces Chatter, social computing for enterprise companies. October 2009 Online Marketing News. September 2009 Online Marketing News.

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Right On Interactive Offers Lifecycle Reporting

Customer Experience Matrix

When I reviewed Right On Interactive in a July 2009 post , the company was selling its 5Buckets marketing software as a multi-channel output generation tool that complemented conventional marketing automation systems. They can also load data to the system API. It can also pull file segments and Salesforce.com campaign members as lists.

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Aprimo Marketing Studio Supports Sophisticated Business Marketers

Customer Experience Matrix

Small digression: most business marketing systems are designed around data from a sales automation system such as Salesforce.com. Plans can automatically modify themselves in response to events: for example, if a piece of copy is rejected, the system can add a new set of review and revision steps.

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SalesFusion Combines Online and Offline Marketing with CRM

Customer Experience Matrix

But the system does offer a comprehensive solution for smaller firms and, at least on the CRM side, can integrate with more powerful solutions including Salesforce.com , Microsoft Dynamics CRM and Siebel CRM On Demand. Each scoring rule can incorporate Web activity, campaign events, form responses and static data.

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Infusionsoft: Impressive Marketing Power for a Very Low Price

Customer Experience Matrix

The fifith core function, integration with Salesforce.com , is not provided because Infusionsoft has its own sales automation capabilities. If you really wanted it, the system does provide an API that would let someone with the right skills set it up. Note: in July 2009, Infusionsoft dropped its implementation fees.

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Treehouse Interactive Refines Its Features and Targets Larger Firms

Customer Experience Matrix

The HTTP Send avoids API calls or Web Services, although Treehouse offers data exchange through Web Services as well. GoToWebinar When I last wrote about Treehouse, it had just added Salesforce.com integration. The system also has an “instant polling” feature to embed surveys within any Web page. download and document management.

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