102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)
Webbiquity
JANUARY 2, 2013
More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. Of those using this channel, social media accounts for 32% of SMB marketing activities. Marketing Charts ). Leads from inbound marketing cost on average 61% less ($135 vs. $346) than outbound marketing leads.
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