Convince & Convert

JUNE 17, 2010

I once calculated time spent blogging vs. number of RSS subscribers. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. [link] jaybaer Seriously, you are missing the boat on the Double Down. It's awesome! link] jaybaer Oh man. Please don't make me go there again. link] jaybaer Absolutely Patrick.

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Convince & Convert

FEBRUARY 15, 2010

Won’t we soon see forms that ask us to choose one or all of these contact methods: Email newsletter Blog (via RSS or email) Twitter Facebook Remember, social media is an ingredient, not an entree. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

MARCH 23, 2010

If your blog is consistent enough that you believe RSS subscription is realistic, make sure visitors can easily subscribe to your RSS feed. (As then you have a much better chance that they’ll return or sign up for your RSS feed, email newsletter or other call to action. Consequently, I have two recommendations. Great post!

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

SEPTEMBER 21, 2010

We are all students in a writing program that emphasizes authenticity and voice, not marketing tactics. We are all students in a writing program that emphasizes authenticity and voice, not marketing tactics. We are all students in a writing program that emphasizes authenticity and voice, not marketing tactics.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

FEBRUARY 5, 2010

I'd suggest that you move the search box somewhere below the navigation– maybe above the RSS feed option on the right? August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. [link] Molly Carter Gaines I'm a little torn between #1 and #3– but my final vote is for #1. All rights reserved.

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

MARCH 25, 2010

Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Need to see the increase in Twitter followers over time? Presto, a pretty graph in about 3 seconds flat. All rights reserved.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Online Marketing Institute

JANUARY 4, 2011

I want to share a list of tactics and approaches I’ve used/experimented with at this blog to attract from 40,000-250,000 organic visitors monthly and more than 8,500 RSS/email readers. Provide relevant, timely information to established media This is a really simple tactic I came up with as a PR strategist.

Tactics 40

Tactics PR Planning Buzz 40

Convince & Convert

MARCH 3, 2010

My big issue with digital in general (and social media in particular) is that all too often tactical tools are held up as strategic solutions. With customer service & public relations becoming blurred thanks to Social Media, it's a great detriment to ignore the movement. All rights reserved.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

SEPTEMBER 21, 2010

Now, you can worry about tools, and outposts, and social media tactics. IMO, you’ve got a great take on this — so many skip the strategic thinking and head straight into tactics. IMO, you’ve got a great take on this — so many skip the strategic thinking and head straight into tactics. a strategy FIRST.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

JULY 28, 2010

link] [link] duane forrester Alltop RSS – 5 Ways to Turn Helpfulness Into Marketing Greatness [link] [link] Matt McDougall 5 Ways to Turn Helpfulness into Mktg Success. I don't know (altho I guess) if this tactic necessarily gets Mike more business…but it builds goodwill. All rights reserved.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

JULY 8, 2010

While it’s not that easy with online marketing, for the past two decades, email has been the leading retention marketing tactic, and the channel you can bank on to deliver a predictable revenue stream—provided that you’ve invested in building your own, permission-based list. Seth Godin predicted that RSS would kill email. October 2007.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Convince & Convert

JUNE 22, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. You have to commit to social media for the long haul to see the benefits. You also know how to measure your ROI effectively. Good luck converting the masses ! All rights reserved.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Online Marketing Institute

NOVEMBER 8, 2010

A good set of metrics will allow me to predict that if I spend $1 on a certain marketing tactic, I’m likely to get $X of revenue in Y days. For long sales cycles, it is important to measure this to estimate marketing ROI for tactics in the short term. You can sign up for email updates, subscribe via RSS or follow me on Twitter.

Startups 40

Startups B2B Marketing B2B Planning 40

Convince & Convert

MARCH 22, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

Paid Search Agency 108

Paid Search Agency Webinar Metrics Social Media Advertising Agencies 108

Convince & Convert

SEPTEMBER 21, 2010

You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Hope that helps! You don't define.

Social Media 157

Social Media Media Paid Content Work Management 157

Convince & Convert

MARCH 16, 2010

But, figuring out what you want to do on Twitter is not your “social media strategy” – it’s just a short-term, tactical plan for a platform that survives despite its shortcomings. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. It enriches my life every day. All rights reserved.

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Convince & Convert

APRIL 8, 2010

When I'm clearing emails or reading (RSS, web, ReadItLater, etc.), August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. the iPad is just more pleasant, even if the ability to sort emails to batch process seems to have eluded me so far. All rights reserved.

Paid Search Agency 137

Paid Search Agency Content Social Media PR 137

Convince & Convert

AUGUST 3, 2010

The trick with websites is the never-ending need to feed the monster, through search optimization, public relations, banner ads, skywriting, or whatever other means you’ve devised to let people know that your site is out there and worthy of attention. subscribe to my RSS feed. Will it start an “Unlike&# trend?

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

The trick with websites is the never-ending need to feed the monster, through search optimization, public relations, banner ads, skywriting, or whatever other means you’ve devised to let people know that your site is out there and worthy of attention. subscribe to my RSS feed. Will it start an “Unlike&# trend?

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

SEPTEMBER 21, 2010

Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink). Note that nearly 40% of all subscribers to this blog are via email, not RSS. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

SEPTEMBER 23, 2010

Concepts under consideration include a variety of different search results (not just by time, but possibly by relevancy or impact), analytics, RSS feeds, widgets and more. What neither of them seems to have is an RSS feed for results, which would be the Holy Grail of Facebook open-graph API monitoring. It's weird on RSS.

Social Media 165

Social Media Media Webinar Metrics Marketing & Strategy 165

Online Marketing Institute

OCTOBER 31, 2010

Use WWSGD to include a little message before or after each of your posts, asking readers to subscribe to your RSS feed (or buy you a drink). Note that nearly 40% of all subscribers to this blog are via email, not RSS. August 12, 2010 (768) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

JUNE 28, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. This is functionally similar to the Creative Brief that ad agencies have been using for decades to help copywriters and artists understand the psychology of the customer, and what needs to be included in the advertisement. All rights reserved.

Social Media 128

Social Media Media Webinar Metrics Marketing & Strategy 128