Remove prospect
article thumbnail

Right On Interactive's 5Buckets Simplifies Multi-Channel Messaging

Customer Experience Matrix

On the other hand, unlike traditional demand generation systems, 5Buckets includes promotions to existing customers as well as sales prospects. Existing integrations are available for Salesforce.com, Exact Target , Avectra netForum (association membership), and RealPage (property management). The system can also execute SQL queries.

article thumbnail

Conversica Announces a Strategic European Reseller Partnership with LeadFabric

Conversica

Conversica and LeadFabric’s relationship dates back to early 2018, when the two companies began collaborating through a referral partnership in joint marketing activities for European prospects. LeadFabric was founded in 2008 to transform customer engagement through innovative B2B marketing technology services. About LeadFabric.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Demand Generation Vendor Traffic Rankings

Customer Experience Matrix

Note: after I posted this, it was pointed out to me that the bulk of traffic on several sites relates to customer log-ins rather than marketing prospects. Judging from the press releases on their Web site, this may be due to a new release last October that added Salesforce.com integration. Results are in the following table.

article thumbnail

2 Mistakes that Cause Content Syndication to Fail

Online Marketing Institute

It helps remind the prospect that he/she downloaded the content, and makes him/her more receptive to a follow-up call. Trust me, I’ve seen it happen too often: the rep calls the prospect days later and either that prospect is unavailable after multiple attempts, or perhaps doesn’t even remember downloading the content.

article thumbnail

True Influence Opens a Window into Future Demand Generation

Customer Experience Matrix

Campaigns can also add a lead to a list (which might in turn trigger another campaign), update the lead score, convert a prospect to a lead and send it to the CRM system, send an email alert to a salesperson or sales manager, and publish a landing page or Web form. True Influence has existing integrations with Salesforce.com and SugarCRM.

article thumbnail

Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases. Synchronizing prospect and opportunity databases is key. The technology appears useful at both ends of this spectrum. Feel free to chime in if I did.

article thumbnail

How to Optimize Your B2B Marketing and Sales with Online Video

Adobe Experience Cloud Blog

Second only to Google, YouTube has rapidly emerged as an easy-to-use and reliable search tool; it overtook Yahoo as the second largest search engine in 2008 and is now the fastest-growing media platform in history. How video engages prospects throughout the buying cycle. Take YouTube, for example. Feature videos on your website.