Anything Goes Marketing

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Improved Email Click-Through Tracking Using Query Strings

Anything Goes Marketing

hp.com/campaigns/2008/events/poweritdown/index.php You could then create a redirect such as: [link] that will redirect the web visitor to the original URL but will allow you to track that an email recipient clicked on the second URL and not the first URL. hp.com/campaigns/2008/events/poweritdown/index.php ?link=2. Well it is.

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Email Tips for the New Year Part I

Anything Goes Marketing

This process can be automated by creating a program that sends 2-3 emails over a 3 week period with the offer described above. Various E-mail Tips from MarketingSherpa' Marketing Wisdom Report I've read through MarketingSherpa's " Marketing Wisdom for 2008 " which includes 101 real life marketing stories and lessons learned.

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