Convince & Convert

JUNE 24, 2010

There's “bad&# advertisements and “bad&# uses of social media as well… Maybe you'd call it human marketing or even personality marketing, but the concept is really simple. He was personable and funny, a real likable guy. Sounds easy, but it's also really easy to screw up. I'd buy a book from him.

Social Media 121

Social Media Paid Content Media Webinar Metrics 121

Single Grain

JULY 16, 2020

Of course, this is also good advice anytime things go a little awry (like the 2008 recession or whenever unemployment rates get higher, etc.). Not only that, but they are using words like “ friends ” to create an emotional connection. This way, they will be doing word-of-mouth marketing for you. Get A Free Consultation.

Loyalty 131

Loyalty Ideal Customer Profiles Work Management Marketing Management 131

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs. All rights reserved.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Convince & Convert

JUNE 2, 2010

But, as Facebook continues to grow like John Candy at an all-night buffet, the number of possible connections for each person multiplies correspondingly. The oops factor comes into play again when you post something personal on Facebook you'd rather not have privy to that non-friend “friend&# and the entire world.

Social Media 133

Social Media Media Curation Webinar Metrics 133

Convince & Convert

SEPTEMBER 21, 2010

It’s about having a strategy for making your company or organization more like a person and less like a machine. BTW, Jason, I am in awe of the way you answer everyone personally. Making that personal connection can be tough…when you’re getting a lot of comments. It’s about humanization.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

SEPTEMBER 20, 2010

Compare that ratio to Facebook, where 88% have heard of it, and 41% have a profile (a conversion rate approaching 50%). I maintain that as Facebook continues to tie together the real-time Web with the open graph, Twitter usage will inexorably shift from person to person connectivity, to customer to company connectivity.

Social Media 159

Social Media Media Stats Statistics 159

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Recall that MySpace was the logical heir to the online profile/social network world pioneered by Geocities, Tripod, and Angelfire. Historical footnote: Yahoo! Best sentence ever!

Paid Content 136

Paid Content Facebook Paid Search Agency Advertising Agencies 136

Convince & Convert

JULY 14, 2010

If a non-profit has a strategic objective to “further engage current donors”, with 600 million people on Facebook it is a sure bet that some of them have a profile. Personally, I have had to serve in the positions of jester, leper, and pariah in my efforts to have others adopt social media strategies. All rights reserved.

Social Media 134

Social Media Webinar Metrics Media Marketing & Strategy 134

Convince & Convert

AUGUST 18, 2010

I just don't think that it's about right and wrong so much as it is really understanding what you want to accomplish for your clients and creating an internal environment that supports this newer way of thinking as opposed to pushing it to one area andnot supporting the person charged with implementing change. Does that make sense?

PR 160

PR Social Media Paid Content Media 160

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « We’re renaming the blog | Main | New networks in the news » April 16, 2008 Numeric Scoring: The Key To Lead Management Success [Posted by Laura Ramos ] Recently I saw a preview of Eloqua’s spring release and it got me thinking about the role lead scoring plays in determining campaign effectiveness.

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40

Online Marketing Institute

OCTOBER 1, 2010

Furthermore, the information consumers enter into the antiquated registration pages is likely inaccurate percentage-wise compared to the level of accuracy in self-updated profiles in Facebook and other social networks. Plus, building in some checks to the login process should further help keep personal information in sync. "We

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Convince & Convert

SEPTEMBER 21, 2010

Integrating Email and Social Media with Flowtown 7 Ingredients in the Perfect Twitter Profile Content Lessons Learned A few patterns become instantly clear when I look at this information: Time matters, but not in a consistent way. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Convince & Convert

JUNE 15, 2010

Now you know that person is active on those social outposts. While this integration is intended for personal use, you can utilize it for your business, too. It's basically an online address book that automatically scans the web, accesses various social graph apis and builds a social profile of all of your contacts.

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Convince & Convert

MAY 19, 2010

He writes a daily blog about how tiny businesses can make mighty profits using a personal computer, a little imagination and a few well placed dollars. A Facebook profile update is very shareable. However, that Facebook profile update is not inherently discoverable by search engines — creating a weakness for that tool.

Social Media 137

Social Media Media Webinar Metrics Marketing & Strategy 137

Convince & Convert

SEPTEMBER 21, 2010

If a company wants to really reach at a local level a large “branded&# presence needs to be broken down to local pages or profiles. That's why I mentioned that even though I'm showing in my table my personal ranking of these tools, it's meant to be just a starting point. In control. In control.

Social Media 155

Social Media Media Paid Content Work Management 155

Convince & Convert

MARCH 9, 2010

Sure, have a profile on Twitter, but if all of your sales are from footfall to your single store in Barrow, Alaska, I wouldn't expect great things. Sure, have a profile on Twitter, but if all of your sales are from footfall to your single store in Barrow, Alaska, I wouldn't expect great things. link] Sheamus Quite.

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Convince & Convert

SEPTEMBER 21, 2010

So, I took a personal inventory and created this overview of the 39 social media tools I use daily. My presenation “ 7 Ways to Build Stunning Business and Personal Brands in Social Media &# was originally given in person to 35 people. He can help or get you to the right person. to my tool shed.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

MARCH 16, 2010

The lack of integrated metrics on Twitter may not be a big deal for personal users, but for corporations looking to embed Twitter into an integrated social CRM approach, it’s a gaping hole that is currently being patched by inefficient, home grown workarounds. How many more platforms or tools must one try to digest/use regularly?

Social Media 124

Social Media Media Paid Content Webinar Metrics 124

Convince & Convert

APRIL 7, 2010

I’ve personally discovered several restaurants that way). Is it scalable to give every single mayor or person who checks in 20 times something for free? We can then upload pictures and comments to this “check-in&# and all of this shows up on my profile creating a “footpath&# or record of my recent activities.

Analysis 150

Analysis Social Media Work Management Mobile Marketing 150

Online Marketing Institute

OCTOBER 31, 2010

So, I took a personal inventory and created this overview of the 39 social media tools I use daily. My presenation “ 7 Ways to Build Stunning Business and Personal Brands in Social Media &# was originally given in person to 35 people. He can help or get you to the right person. to my tool shed.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

APRIL 27, 2010

Personally, I've had terrible customer experience with US Airways and unfortunately this doesn't change that. Personally, I've had terrible customer experience with US Airways and unfortunately this doesn't change that. RT @jaybaer: One person in your company CAN make a difference. link] Bill Graham Great story!

Social Media 131

Social Media Media Webinar Metrics Marketing & Strategy 131

Convince & Convert

SEPTEMBER 20, 2010

Overwhelmingly, respondents in the study prefer interacting with official, branded accounts rather than personal accounts from employees. Thanks for sharing it… [link] davinabrewer Jay, thanks for the profile of Twitter users. But yet so many companies are using Twitter as a post-modern headline news service. Wrong approach.

Twitter 145

Twitter CRM Business Paid Search Agency 145

Convince & Convert

SEPTEMBER 20, 2010

He has a very small start up consumer product company – has a FB page, a Twitter profile and hired me to do some outreach work. He has a very small start up consumer product company – has a FB page, a Twitter profile and hired me to do some outreach work.

Social Media 159

Social Media Media Webinar Metrics Marketing & Strategy 159

Single Grain

DECEMBER 6, 2019

Email personalization. 5 ) Personalization. If you want to stand out in 2020, you need to personalize your marketing – and that means personalized content, products, emails and more. Consider these personalization stats : 63% of consumers are highly annoyed with generic advertising blasts. Product recommendations.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145