The Lead Agency

OCTOBER 4, 2017

For instance, I was analysing content for a client’s trade show this morning, and there were around 2,000 pieces of content around the show. Rocket Fuel is an AI-powered marketing business founded by ex-Yahoo employees in California in 2008. This gives marketers more time to focus on creative ideas.

Marketing AI 100

Marketing AI Paid Content Work Management Marketing Automation Services 100

Engagio

NOVEMBER 11, 2020

We can no longer rely on trade shows and events to create awareness and pipeline. As the co-founder of Marketo, I played a key part in building the marketing automation category. We did it with Marketo in 2008, and it’s what we’ve done today by delivering Demandbase One.

DemandBase 62

DemandBase Account Based Marketing ABM Sales Management 62

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. This stricture can refer to the fairly traditional practice among many publishers of covering their own conferences and trade shows. Marketo (37).

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40