Content Standard

JANUARY 3, 2019

Deeper market research and more useful insights. According to Dino Fire, president of market research and analytics at the Data Decisions Group, it costs less in time, energy, and money to harvest the same benefits from a facilitated community group than from a traditional market-research focus group.

Communities 75

Communities Peer-to-peer Branding Brand Identity 75

Buzz Marketing for Technology

JULY 7, 2008

As I was leaving that brand we looked at sizing the amount of conversation (hard activity), but the best research we had indicated over 2 Billion conversations about product, service and brand. This entry was posted on Tuesday, June 24th, 2008 at 12:26 pm and is filed under Uncategorized. Upcoming Events. Go join that! Share This.

Social Media 100

Social Media Communities Wiki Work Management 100

Hubspot

OCTOBER 2, 2019

If you're looking at rebranding your business because sales have been slow or brand awareness efforts don't seem to be paying off, you might want to reconsider -- these issues can potentially be solved by creating a new marketing strategy , or conducting market research to identify the underlying cause. Get metaphorical. Use poetic language.

Guidelines 101

Guidelines Paid Search Agency Work Management Marketing Management 101

Convince & Convert

JUNE 23, 2010

Market research is as important to most companies as the payroll department. Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. Before crowdsourcing there were focus groups, which never really worked too well.

Social Media 121

Social Media Media Paid Content Webinar Metrics 121

Convince & Convert

SEPTEMBER 20, 2010

A new research study of 1,400 U.S. In fact, the research shows that 72% of daily Twitter users write a blog, 61% write at least one product review per month, and 53% upload videos. Ultimately, I see Twitter (and even Facebook, largely) as being more impactful on loyalty and retention, than on net new revenue. And for what?

Twitter 145

Twitter CRM Business Paid Search Agency 145

Convince & Convert

JUNE 16, 2010

They’re marketing-oriented but highly operational and often aimed at creating loyalty by improving customer experience. They focus on fostering customer behaviors that lead to profitability. Yes, many use things like focus groups, gut instinct (entrepreneurs are notorious for this!), All rights reserved.

Social Media 119

Social Media Paid Content Media Webinar Metrics 119