Tech Talk with Jivox: Personalization and ecommerce marketing
ClickZ
JANUARY 15, 2021
Research from eMarketer predicts consumers will spend $709 billion on ecommerce sales in 2020 for a total increase of 19%, the highest spike since 2008. Business leaders believe real-time customer analytics across multiple touchpoints is very important for customer experience. Purchase prediction engine: The secret sauce.
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