Sailthru Offers End-to-End Omnichannel Personalization for B2C Marketers
Customer Experience Matrix
NOVEMBER 21, 2014
In any event, there are several differentiators that determine whether a product like Sailthru is suitable for a particular situation. Sailthru gathers most of its data from its own tags placed within emails, Web pages, and mobile apps. It can do similar tracking based on merchandise category tags from ecommerce systems.
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