Remove 2008 Remove Comparison Remove Differentiation Remove Distribution
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Know Thy Audience: Business and Technical White Papers

Ambal's Amusings

Technical White Paper: Microsoft - Partitioned Table and Index Strategies Using SQL Server 2008. There are three key differentiators between the technical and the business white paper: 1. In comparison, the Microsoft business white paper is only 8 pages (of content), which is considered at the top end of most papers.

Paper 100
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Beyond.COM,ORG &.NET: A Beginner's Guide to Brand Top-Level Domains

Hubspot

In 2008, ICANN approved a program to radically expand the domain name space with the introduction of new TLDs. In comparison, this represents approximately 13.5% Develop a plan to differentiate and lead in your market. ICANN is the governing body that sets rules for the internet. What does the program status look like today?

Domain 28
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ClickInsights: How can B2B marketers use content effectively for demand generation?

Ambal's Amusings

B2B marketers are producing, managing, and distributing marketing content to reach prospects and turn them into customers. Eccolo Media 2008 B2B Technology Collateral Survey. A prospect sitting squarely in status quo is not likely to be scouring the Internet for comparison reviews of a solution. in January 2008.

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Analytics CEO makes a passionate case against marketing attribution

chiefmartech

Cross-channel attribution (or “multi-touch attribution”) became a popular concept at the time when web analytics had just completed its journey from IT to the marketing department (circa 2008). Those in possession of such formula would drive unlimited resources towards one offering after another making the legend of Midas pale in comparison.