Convince & Convert

FEBRUARY 23, 2010

Brand communities, contests, most social listening, and non-promotional tweeting fits into this category. Conversely, many blogs are too community-oriented, taking an overly insider approach, given that new research from my friends and clients Compendium Blogware shows that search drives 60%+ of total traffic on 80%+ of corporate blogs.

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Convince & Convert

AUGUST 10, 2010

Cheers, Sheldon, community manager for Sysomos [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so. Obviously this is a valuable metric but we are able to give companies a network value score to understand a person's word of mouth impact. It will be interesting to watch.

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Paid Content CRM Paid Search Agency Social Media 134

Convince & Convert

JUNE 3, 2010

DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow Really, Jay? DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow Jay – I disagree here. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. How can you not know how to care? Food for thought.

Social Media 157

Social Media Media PR Webinar Metrics 157

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

MARCH 3, 2010

Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

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Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

AUGUST 18, 2010

Angela Connor Author, “18 Rules of Community Engagement&# [link] jaybaer I agree Angela. The contrast in social media is stark: to build a community, we shouldn't ask who we can reach with what message, but rather, who are our fans right now and how do they talk about us. Does that make sense?

PR 161

PR Social Media Paid Content Media 161

Buzz Marketing for Technology

JUNE 27, 2008

Written by Josh Catone / May 12, 2008 5:00 AM. / Crowdsourcing, a term coined by Jeff Howe in a June 2006 issue of Wired magazine, is a model of labor that has been fully embraced on the Internet over the past couple of years. Fixya is a question and answer community, in which people ask and answer technical support queries.

Enterprise Management 100

Enterprise Management Work Management Marketing Management CMS Development 100

Convince & Convert

MARCH 9, 2010

Somebody’s “strange&# social network is someone else’s potentially thriving customer community. But, if you think it through, many companies could succeed by participating in this community. link] Full [link] [link] Inspired Magazine Are You Taking Social Media Shortcuts? Of course facial hair supply.

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

Convince & Convert

APRIL 8, 2010

It’s an almost magical device that can show incredibly crisp HD video, all the audio you can handle, Web pages, books, online magazines ( Zinio is great on the iPad), newspapers, tweets, Facebook, Linkedin, and just about anything else you’d want to digest. And it sounds kind of cool to use for newspapers and magazines.

Paid Search Agency 137

Paid Search Agency Content Social Media PR 137

Convince & Convert

JUNE 8, 2010

Named One of Arizona’s Top 25 Restaurants by Arizona Highways Magazine, show this message for a discount on an appetizer.&# August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Immediately, a message popped up on my iPhone saying “since you’re so close, why not visit Tinderbox Kitchen ?

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Social Media Paid Content Media Paid Search Agency 129

Convince & Convert

AUGUST 25, 2010

August 25th, 2010 |Written By: Jay Baer | View Comments Tweet Today’s post is a collaboration with Clinton Bonner , community connectivity expert, futurist, and blogger at Everything to Everything. link] [link] Inspired Magazine Is Starbucks the Most Dangerous Competitor to Facebook?

Paid Content 144

Paid Content Facebook Paid Search Agency Advertising Agencies 144

Convince & Convert

SEPTEMBER 20, 2010

Janet Aronica Community Manager oneforty.com [link] Janet Aronica I like your point, Ike. Janet Aronica Community Manager oneforty.com [link] Janet Aronica I like your point, Ike. Janet Aronica Community Manager oneforty.com [link] Janet Aronica I like your point, Ike. I would have assumed just the opposite.

Twitter 147

Twitter CRM Business Paid Search Agency 147

Convince & Convert

APRIL 27, 2010

Louis. &# Could Randy have said (as has EVERY other flight attendant I’ve ever witnessed) “Information about beverages and snacks is located in the US Airways magazine on the seat pocket in front of you&# (the good ones tell you the page number) – of course he could. But he didn’t. All rights reserved.

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Single Grain

DECEMBER 6, 2019

Influencer marketing is a type of word-of-mouth marketing that focuses on using key leaders to amplify your brand message to a larger market. Teaming up with YouTube community Channel Mum, it now works with a number of vloggers to promote its products in a more “authentic” fashion. The Complete Guide to YouTube SEO.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145