Customer Experience Matrix

JULY 10, 2013

Optify was founded in 2008 and launched its original product, a search engine optimization (SEO) tool, about a year later. Optify can build a unified contact profile by connecting names, email addresses, social accounts, and multiple cookies for the same person, using site log-ins, email clicks, and form submits on different devices.

Demand Generation Agencies 120

Demand Generation Agencies Marketing Automation Services Paid Search Agency Small Business Marketing 120

Customer Experience Matrix

MARCH 22, 2010

The main advantage is tight integration of database build, campaign management and message delivery. In fact, Click 3G was officially launched last week, although the company has been migrating clients to the platform since Fall 2008. Users can execute custom attribution rules during their database build.

Enterprise Management 120

Enterprise Management Work Management Marketing Management Multi-Channel 120

Customer Experience Matrix

APRIL 16, 2009

What really sets QlikView apart is its scripting language, which lets analysts build processing streams to combine and transform multiple data sources. Lyza doesn’t have scripts, but users can achieve similar goals by building step-by-step process flows to merge and transform multiple data sources.

Enterprise Management 120

Enterprise Management Work Management Analysis API 120