Convince & Convert

JULY 21, 2010

A Policy of Protection While speaking recently to a room full of ad agency folks, I asked the audience if they had a social media policy in place for their staff. If your team uses social media at work, particularly for clients, you’ve got to have a policy. The FTC encourages social media policies be in place and reviewed.

Social Media 155

Social Media Paid Content Media Advertising Agencies 155

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. It’s about having a strategy for making your company or organization more like a person and less like a machine. It’s about humanization.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Online Marketing Institute

NOVEMBER 28, 2012

Sales & Marketing. --> Bloggers. --> Resources. 2008 FOLIO Award Winners. only ask that you refrain from personal comments and remarks that are off topic. Marketing/Comm/PR. Privacy Policy | Contact Us. White Papers. Video Center. ENews Sign-Up. --> Magazine. Browse Issues. Subscribe Now. MediaNext 2012.

B to B 40

B to B Paid Content Social Media CMS Development 40

Online Marketing Institute

AUGUST 14, 2011

Will send you a ping.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Online Marketing Institute

JULY 31, 2012

Sales & Marketing. --> Bloggers. --> Resources. 2008 FOLIO Award Winners. only ask that you refrain from personal comments and remarks that are off topic. Marketing/Communications/PR. Personally, I detest the digital edition. Privacy Policy | Contact Us. White Papers. Video Center. Browse Issues.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Online Marketing Institute

NOVEMBER 8, 2010

Regus chose Affect Strategies , a PR, marketing and social media firm specializing in business-to-business companies, to run their New York campaign. Affect recommended an integrated campaign that combined social media, online video, an online sweepstakes and in-person events. For a niche community, that’s a feat.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

OCTOBER 1, 2010

Downsides and Limitations Industries in a regulated space may have significant policies and user privacy to overcome before ever implementing these systems. Plus, building in some checks to the login process should further help keep personal information in sync. "We or something to that effect.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40