The Growth of Video and Mobile Marketing; Key Stats and Trends
NuSpark Consulting
JANUARY 11, 2013
US online ad spending, a $40 billion dollar market in 2012, is primarily made up of three formats: search, banner ads and video advertising. Search will always carve out the majority of this spending, but according to eMarketer, online video ad spending will nearly double its share of the market in the next four years.
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