Remove 2007 Remove Companies Remove Demand Generation Remove Eloqua
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Interview with Moni Oloyede

Onalytica B2B

She has worked with all the major marketing automation companies – Marketo, Eloqua, HubSpot, and ExactTarget. She has a proven track record in integrated marketing, especially with establishing digital presence through SEO optimization, lead generation process, and website optimization. I open to anything.

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Low Cost Systems for Demand Generation

Customer Experience Matrix

My new obsession with Twitter (follow me as @draab) has led to several messages from people who seemed to have trouble choosing between Eloqua and Marketo. But even including that, the first year cost for most of these will be less.) : Manticore Technology : a full-featured demand generation product. Just kidding.or

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Demand Generation Implementation Survey - Background Results

Customer Experience Matrix

I've been having a dandy time analyzing the results of my Demand Generation Implementation Survey. I was also curious to see the six responses for implementations during 3/09 and 4/09; obviously, these companies haven't gotten past their first or second month. There was actually another dated 6/01/2208, which I treated as 2008.

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B2B Lead Generation Blog: On B2B Demand Generation tools and Lead Generation Dashboards

markempa

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. What do you think?

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Hard Data to Justify Your Marketing Automation Investment

Customer Experience Matrix

Eloqua “ The Business Case for Integrated Demand Generation ” offers data from Forrester, CSO Insights and several Eloqua clients. First, they compare Best-in-Class to all other companies, rather than Average performers. The data is a couple of years old but still valid. Statistics include: • 16.5%

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Marketing Automation Vendor Consolidation: Lessons from History

Customer Experience Matrix

When campaign management systems consolidated in the late 1990's and early 2000's, most were bought by enterprise software companies. Decision Software has remained a small company while Aprimo is most successful in B2B marketing resource management. Eloqua and Silverpop are the obvious candidates.

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2 Mistakes that Cause Content Syndication to Fail

Online Marketing Institute

Furthermore, we’re usually able to filter leads on criteria such as geography and company size, so that every lead the client pays for meets that client’s minimum demographic profile. Put the right lead follow-up processes in place, and only then will content syndication be a successful part of your demand generation mix.