Digilant

OCTOBER 4, 2023

Supply Side Platform (SSP) Supply refers to the seller of media – in most cases, the publisher. SSPs are vehicles for publishers to make their inventory available for programmatic buying via an exchange type marketplace. Advertisers worked directly with publishers to negotiate pricing and placement. billion in 2007).

Advertising Agencies 59

Advertising Agencies Advertisements Advertising Doubleclick 59

Digilant

JANUARY 12, 2021

Supply refers to the seller of media – in most cases, the publisher. SSPs are vehicles for publishers to make their inventory available for programmatic buying via an exchange type marketplace. Advertisers worked directly with publishers to negotiate pricing and placement. billion in 2007). . Supply Side Platform (SSP).

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Ad Exchange 52

Buzz Marketing for Technology

JULY 24, 2008

Gene Carrs Patron Technology Blog. The Fall of Newspapers and the Rise of Self-Publishing in the Arts. The Fall of Newspapers and the Rise of Self-Publishing in the Arts. Subscribe to this blogs feed. December 2007. November 2007. October 2007. We are moving into an age of the self-publisher.

Case Studies 100

Case Studies Emarketing Advertising Agencies Conference 100