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Investing in Marketing: Calculate ROI before you Leap

Online Marketing Institute

Home About Us FAQs Our Contributors The RIC Blog Promoting innovation Feeds: Posts Comments Investing in Marketing: Calculate ROI before you Leap July 20, 2010 by Stephen Rhodes By Axel Kuhn Chances are that you – or someone in your organization – are thinking about investing in a marketing campaign at this very moment.

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Open Research: A Framework for Social Analytics

Online Marketing Institute

Will send you a ping.

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Get Your Social Media Story Straight | Blogging and Content.

Convince & Convert

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. The chronically bad Minnesota Timberwolves NBA franchise has this sign in the Twin Cities airport: Bravo.

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Integrate Social Networks with your Corporate Website with ‘Social Sign On’

Online Marketing Institute

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter A few years ago, critics said Blogging was a fad. Registration pages go away …much to the approval of consumers.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

RowFeeder is built for just such as circumstance, with tight Excel integration (version 2007 and newer) that provides both raw data for geeks to pull like taffy, plus canned reports that are better than most. Assuming you want to dive into the pool of custom graph creation and data manipulation, you’ll probably do so in Microsoft Excel.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Enterprise customers and agencies are using Infegy's Social Radar ( [link] ) to monitor, measure and analyze brand sentiment (over any date range back to 2007) across the entire social web – not just Twitter. You're right on about Twitter being only one of the channels for communication on the social web. But for good reasons.