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What Is Outbound Marketing? Definition, Types, Strategy, Best Practices, and Examples

Martech Advisor

Some of these include advertising (traditional and digital), cold emailing, cold calling, trade shows, and content syndication. Also known as above-the-line (ATL) advertising, traditional advertising includes media such as television, radio, print (newspapers, magazines, etc.), Traditional Advertising. and billboards.

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity

Social media produces almost double the marketing leads of trade shows, telemarketing, direct mail, or PPC. billion) than they did for broadcast television in 2013. 5 SEO and SEM Statistics. But only 14% trust advertisements. ( #Socialnomics 2014 ). Business 2 Community ). Believable.) Social Media Slant ).