Remove search-engine websites

Customer Experience Matrix

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Hubspot Offers Small Business Marketers a Big Bundle of Features

Customer Experience Matrix

Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. Although Hubspot positions itself as an “inbound marketing system,” it actually does more than the search engine optimization, blogging, social media interactions and related analytics needed to generate Web traffic.

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HubSpot's Strategy for Winning the Marketing Automation Horserace

Customer Experience Matrix

HubSpot originally focused on “top of funnel” or “inbound” marketing, which boils down to helping marketers to attract Web traffic. In concrete terms, it involves blogging, search engine optimization of Websites, and social media messages. The company is now doing more to help marketers nurture the leads its attracts.