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Top 3 Demandbase Reports to WOW your CMO

Engagio

I’ve even used it to keep my blog topics fresh and in line with market trends. CMO Sales Qualified Opportunities with Marketing Influence: Why will your CMO care? When meeting with sales leadership, this will give your CMO a good idea of marketing touches on key accounts. The Set-Up: Create an “Opportunity” report.

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How to Prioritize Prospects: Sales Secrets for Pipeline Hyper-Growth

Engagio

Paired with predictive analytics, FIRE gives us the ability to locate qualified accounts showing behaviors that predict buying activity. To do this efficiently, we’ve created an AI-driven feature called Pipeline Predict, which considers all types of activity, from MAS activity and CRM data to trending intent and advertising activity.

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Prove Your Value With 5 Revenue-Based Marketing Metrics

Content4Demand

In a world where 80% of CEOs don’t trust marketers at all , the trend toward revenue-based marketing makes a lot of sense. Pump Up the Pipeline When qualified opportunities offer a better-than-20% chance of converting to customers, you’re feeding your marketing-sourced pipeline.

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Ultimate Guide to the Data-Driven Sales Funnel

Zoominfo

This goes for everything from tactical approaches to business development research to the underlying characteristics that make said prospects qualified enough to engage in the first place. The revealed trends, both good and bad, equip leaders to identify effective tactics and expose inefficiencies.

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The Lead Generation Strategy Guide

Zoominfo

Consideration: leads are officially converted to sales qualified opportunities and are viewed as prospective customers. And, 31% more likely to be hiring additional sales reps to meet demand. CRMs help marketers and salespeople track sales from the very first touchpoint with a prospect, all the way to the final sale.

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The Lead Generation Strategy Guide

Zoominfo

Consideration: leads are officially converted to sales qualified opportunities and are viewed as prospective customers. And, 31% more likely to be hiring additional sales reps to meet demand. CRMs help marketers and salespeople track sales from the very first touchpoint with a prospect, all the way to the final sale.

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Making the Most of Your Webinars

The Effective Marketer

Take for instance the following: The average webcasts captures 441 registrants Attendee participation is usually 50-60% of registrations 15-30% of registrants are sales-qualified opportunities The numbers above should be enough for you to go back to your own metrics and see how you compare. United States License.