Onalytica B2B

SEPTEMBER 16, 2015

The evolution of technology has allowed social media to evolve in parallel. In 2003, social networking website MySpace was launched. Facebook is currently the most used social media networking website in the world, with 1.5 billion active users , and 700 million using the Facebook mobile messaging app alone.

Social Media 50

Social Media Social Marketing Work Management Marketing Management 50

Onalytica B2B

SEPTEMBER 12, 2017

Getting this right can truly mean the difference between a substantial amount of wasted resource and even potentially brand damaging marketing and living the influencer marketing dream. Technology can drastically lower your search time, however a level of human intelligence and judgement should always be used when dealing with other humans.

Marketing Management 257

Marketing Management Peer-to-peer B2B Thought Leadership Advertising Agencies 257

Onalytica B2B

FEBRUARY 22, 2016

At Onalytica we used our proprietary Influencer Relationship Management (IRM) Software to analyse the social media debate around water security, in order to identify a list of influencers and stakeholders who hold critical authority over the conversation on water security. TOP INFLUENCERS. TOP 100 INDIVIDUALS. Download The Full Report.

Brand Identity 100

Brand Identity Branding Lead Scoring Lead Ranking 100

Onalytica B2B

JANUARY 6, 2016

Also interesting there has been a 76% increase in Google searches for “influencer marketing” since April 2013 showing that the demand for solutions in this emerging category has increased dramatically: Here are our 5 predictions for influencer marketing in 2016: 1. Increased Focus on Employee Advocacy.

Paid Content 100

Paid Content Marketing Management Budget Programs Planning 100

Onalytica B2B

APRIL 20, 2016

Be sure to follow them to stay up to date on the best content and resources on Digital Marketing! They love the vanity metrics of traffic, social media sharing and follower growth. It’s is time for many social media and content marketers to grow up” Sam Hurley , Founder of OPTIM-EYEZ. That’s all!

Paid Content 30

Paid Content Enterprise Management Lead Ranking Work Management 30

Onalytica B2B

JANUARY 18, 2017

Be sure to follow them to stay up to date on the best content and resources on MarTech! Marketers must focus on conversation this year more than ever… the rise of voice search aligns with this trend and is certainly not something to be ignored. Search Engine Land. Programmatic Ads: PPC manager? VentureBeat. VentureBeat.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Brand Identity 50

Onalytica B2B

SEPTEMBER 20, 2017

Not only is it important to understand who influences your target audience, but it’s important to understand exactly how (content and messaging) and on what social channels this is on, so that you’re able to tailor your existing marketing strategy accordingly. What social channel should you focus on? Nail your messaging.

Planning 207

Planning Marketing Automation Services Marketing Management Youtube 207