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17 ABM Stats That Will Make You Rethink Your 2021 Strategy

Rollworks

Probably one of the most important ABM stats in this list is how ABM helps you reach C-level executives. A joint Marketo and Reachforce study found companies that use ABM become 67% better at closing deals when they sync their sales and marketing teams. Increase the engagement with C-level executives. Close more deals. Grow faster.

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17 ABM Statistics that will make you rethink your 2018/2019 strategy

Rollworks

Probably one of the most important ABM stats in this list is how ABM helps you reach C-level executives. A joint Marketo and Reachforce study found companies that use ABM become 67% better at closing deals when they sync their sales and marketing teams. Increase the engagement with C-level executives. Close more deals. Grow faster.

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Three Data Opportunities B2B Marketers Are Missing Today

Digital B2B Marketing

Now take a quick look at your web stats. If you work for a hospital and visit IBM.com, it would be very unnatural if the entire homepage was about hospital and healthcare provider research and solutions. Potential providers: Dun & Bradstreet , Reachforce , Madison Logic. Make your online advertising relevant.