Act-On
APRIL 10, 2024
You don’t want a demo of their software — you haven’t even had time to read their content yet. Senior manager visited your pricing page, downloaded a product comparison sheet, and watched a video demo? Lead scoring examples For example, at Act-On, we sell marketing automation software to SMBs and enterprise organizations.
Act-On
NOVEMBER 15, 2023
And it’s no secret that turnover has a high price tag. However, regardless of how powerful and intuitive your marketing automation software is, your ROI will fall short if you don’t have the right team behind it. Purchase a platform that is simple, easy, and fast to learn.
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Act-On
APRIL 26, 2024
Get everyone aligned with a clear customer journey map : a picture of the most important touchpoints they encounter and steps they take as they move from would-be lead to loyal customer.
Act-On
FEBRUARY 26, 2024
Unlike historical methods of buying ad inventory that involved price negotiations for ad placements on specific websites, ad exchanges enable instantaneous bidding for ad space available across the internet. How to Find a Better Marketing Automation Solution Stop dreading your software. What is an Ad ID (Advertising ID)?
Act-On
MARCH 19, 2024
Surveys show CMOs are concerned about demonstrating ROI, with another significant challenge being the generation of leads,” says Jeff Day, SVP of Marketing at Act-On Software. For example, a prospect who visits a product pricing page several times in a single day might receive a message asking if they’d like to connect with a salesperson.
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