Remove PageRank Remove Research Remove Search Engine Marketing Remove Tagging
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The Website Redesign Guide for Search Engine Marketers

QuanticMind

Website redesigns often require reconstructing at least part of a site from scratch, which can send search engine marketers back to square one. Given this, if you’re a search engine marketer in charge of a site that’s going to be redesigned, you need a plan for surviving the website redesign. Image titles.

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Book Review: Website Optimization

WebMarketCentral

There are still some specialized skills required—it certainly helps to have some background in online marketing, web analytics and HTML coding—though King's clear and concise prose removes a lot of the mystery. The book is divided into two major sections: Search Engine Marketing Optimization and Web Performance Optimization.

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Best of 2008 (So Far) - SEO Guidance, Part 3

WebMarketCentral

When is including a meta description tag important (and when isn't it)? How does Google view search quality, from the inside? Udi Manber , VP of Search Quality, provides a glimpse behind the curtain. How can you optimize SEO benefits from internal link building? What key weapon in the SEO arsenal do many companies overlook?

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Best of 2008: SEO Guidance, Part 3

WebMarketCentral

Site Architecture and SEO by Spinfield SEO projects often begin with keyword research, but this post recommends stepping back and beginning with solid architecture instead: assuring that CSS and Java are handled properly, the site has a solid internal link structure, and both HTML and XML sites maps are utilized.

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Best of 2008: SEO Guidance, Part 4

WebMarketCentral

What are some of the best tools and techniques for competitive SEO research? and PageRank is everything (no, Google uses this, but it's only one of more than 200 factors that determine where your pages will show up in searches for specific search terms). Bookmark this page and keep it near the top of your list.

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Best of 2009: SEO Tips, Part 1

Webbiquity

Q&A: A Few Things You Need to Know About Keyword Usage by Search Engine Guide. sites including “kayaks&# or “kayaking&# will show up on a search for “kayak&# ). On that last point though, keep in mind that for popular search phrases, even a single character can make a big difference.

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Best of 2008 (So Far) - Cool Web Tools, Part 2

WebMarketCentral

Projjex extends this functionality with cool, practical features like file tagging to simplify search, time tracking and iPhone integration. The company also offers tools for both displaying and buying online ads.

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