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Building The World’s Best Firmographic Data Foundation

Zoominfo

Comprehensive company location data : Larger organizations are spread across the world, with multiple locations. For example, ZoomInfo Waltham is different from ZoomInfo Vancouver. times more data available to ZoomInfo apps, two to three times more location level data and four times more SMB data.

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Marketers – Stop Limiting Your Pipeline, Switch to Unlimited B2B Data Credits

SalesIntel

For instance, there’s a limit on ZoomInfo credits (10k per year). Let’s go over the common challenges we hear from our prospects (mostly existing ZoomInfo users) because of their limited credits and how your marketing plan can benefit from switching to an unlimited credit plan. You get around 1000 credits to use in a month.

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Lead Enrichment: How to Streamline and Get the Most Out of Your Customer Data

DealSignal

Marketing and sales are increasingly driven by segmentation and personalization. If you’re working with a large list of leads, yet your conversion rates remain low, that means your segmentation and targeting are not well aligned. Why Enrich Leads? How will you know if your campaign is mistargeted? Increase conversion. Account data.

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First-Party Data Strategies for B2B Marketing in the Cookieless Age

Learn from the Pros

Examples include Company database info providers like ZoomInfo or D&B , publishers, and trade-shows vendors. Public Data Sources – Leverage public data sources, such as government databases, SIC codes, industry reports, and social media platforms. Examples include Google Ads Data Hub , Snowflake , and LiveRamp.

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Data Done Right: Today’s Biggest Competitive Advantage

Zoominfo

Smart organizations are overcoming these data management hurdles with a modern approach that unifies, cleanses, and enriches data automatically in a centralized manner. With ZoomInfo Data-as-a-Service (DaaS ), B2B teams can eliminate inaccurate data and avoid laborious tasks to focus on strategic business objectives.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases. I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. I’m sure I forgot a few.