Remove sales

Biznology

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The 10 most fascinating people in B2B marketing in 2019

Biznology

Our field has thrived in recent decades, as new technologies and strategies emerged to help us reach target audiences and generate sales conversations. But now we enter a new decade, where challenges loom—data privacy, ad fraud, ever-longer sales cycles—so we need all the talent we can get. Who said B2B couldn’t be funny?

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5 Essential Functions for Every B2B Website

Biznology

The perennial number one goal of just about every business marketer is generating sales leads. If you make the effort, your website can be a productive source of high quality, low cost leads for our sales force. Oracle, for example publishes a Software Investment Guide to help prospects’ decision-making. Lead generation.