Customer Experience Matrix

SEPTEMBER 9, 2009

If you’ve been wondering why Google should be concerned about Twitter and Facebook , that’s your answer. database marketing, or, more poetically, narrowcasting. Although social media currently gather under 3% of online advertising, this will surely change as marketers work to find ways to exploit its potential. search marketing.

Social Media 120

Social Media Narrowcasting Media Database Marketing 120

Buzz Marketing for Technology

OCTOBER 30, 2008

Jeff – Moving the business model from broadcast to a narrowcast model. There is a 400 employees twittering with Kodak in their name – have to acknowledge how the brand is being using – don't necessarily condone it or endorse it. Don't care about the price of media as long as it meets the target CPA.

CMO 100

CMO Narrowcasting Peer-to-peer CPA 100

Vidyard

JANUARY 19, 2015

Facebook has expanded their video presence dramatically, and over 700 YouTube videos are shared on Twitter every minute. This may seem contradictory to the last question, but narrowcasting is another great way to use video to get your message to the right audience. Do you want to hyper target your message?

Video Marketing 50

Video Marketing Campaigns Narrowcasting Viral Marketing 50

Webbiquity

FEBRUARY 23, 2012

Circles enable you to ‘narrowcast’ messages…Suddenly, Google+ can enable micro-targeting via circles.”). But Google brings something extra, something that Facebook and Twitter can’t offer – the power of open Web search.” Google+ Pro Tips Round-Up: Week 1 by Business Insider.

Google 100

Google Tactics Tips Best Practices 100

Single Grain

DECEMBER 6, 2019

Twitter's mDAU: A new monthly and daily active user metric called “monetizable daily active users,” a move to clean up its platform from bots. Find him on Twitter @cyberjuicetweet. With that in mind, optimize your content for more than just one search engine. 40) Voice Marketing Funnels.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145