Circle Studio

NOVEMBER 24, 2020

As we approach the end of 2020, it’s time to take a look at key 2021 B2B marketing trends that will emerge in the year ahead. Continuing a pattern from previous years, 2021 will see the ongoing evolution of many B2B marketing trends from recent years, and the increasing influence of B2C marketing will make a big impact.

Paid Content 193

Paid Content Planning Marketing AI Trends 193

Optinmonster

MARCH 4, 2024

While split testing compares two different versions, multivariate testing goes a step further by examining multiple variables simultaneously. Tools typically provide this analysis, showing you which version is the winner. It’s also important to avoid testing too many variables at once, as this can complicate the analysis.

Multivariate analysis 81

Multivariate analysis Marketing Automation Services Budget Programs A/B testing 81

Parse.ly

SEPTEMBER 26, 2022

A/B and multivariate testing tools. A/B and multivariate testing tools. And if you plan to run multivariate testing, which tests multiple variables on a page at once, you’ll definitely need a tool like one of the following to accurately interpret results. Content analytics tools. Customer analytics tools. Sprout Social.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

Convert

JANUARY 17, 2024

It has been found that it takes between 5 and 7 touchpoints for a person to remember your brand. Here’s its response: …both platforms offer A/B testing, split-URL testing, and multivariate testing. Reddit is also great for making your brand a trend and sending high-quality editorial links if you approach it wisely.

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

Parse.ly

APRIL 6, 2020

A/B and multivariate testing tools. A/B and multivariate testing tools. And if you plan to run multivariate testing, which tests multiple variables on a page at once, you’ll definitely need a tool like one of the following to accurately interpret results. Content analytics tools. Customer analytics tools. SEO analytics tools.

Marketing Analytics Tools 72

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 72

Heinz Marketing

SEPTEMBER 26, 2022

Can I run an 80-20 analysis of my marketing materials and say, look, whenever we put this type of slide in the deck, whenever we create this type of video, no one uses it. We went from having to test them individually to know what works and then, we found some software that would let us do multivariate testing. But now, we can.

Top of Funnel 52

Top of Funnel Budget Programs Work Management Marketing Automation Services 52

Convert

MAY 23, 2023

Whether you’re a startup or a several-decades-old behemoth, the ability to test and optimize every part of your business—from the first line of code to the last touchpoint of sales—is crucial to winning. Examples are: A/B/n testing Multivariate testing Usability testing Functionality testing Security testing Database testing, etc.

Multivariate analysis 52

Multivariate analysis Enterprise Management Work Management Marketing Management 52