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B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

Here are some online examples such as: blog posts, podcasts, vidcasts, webinars, e-books, personalized microsites, wikis, and other multimedia. Be sure to give your audience a way to subscribe to get updates either via RSS or via email. What can you do via the phone?

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Demand Generation Best Practices: Thought Leadership with The LeadSloth

Adobe Experience Cloud Blog

Are they practicing what they preach, and do they share their knowledge about demand generation via a blog, wiki or help-system? What are the most important metrics you look at to measure marketing ROI? They help capturing more leads on the website with effective landing pages or microsites.

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Content Marketing Tips for Lead Nurturing

markempa

Online examples include: blog posts, podcasts, videocasts, videos, webinars, e-books, personalized microsites, wikis and other multimedia. Marketing Research Chart: The ROI of lead nurturing [MarketingSherpa chart]. What can you do online? Be sure to give your audience a way to subscribe to get updates either via RSS or email.

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How to Write a Strategic Marketing Plan

WebMarketCentral

That ought to get you started!

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6 Content Challenges Facing Enterprise Marketers (Plus Some Helpful Solutions)

Hubspot

Content creation may be perceived as more expensive, despite studies proving its effectiveness on lowering cost-per-lead , customer acquisition costs, and improving ROI. Microsites. We also heavily use our wiki by Atlassian under our "Marketing Inspiration" page. How to Unlock the ROI of Your Marketing with Analytics.