Customer Experience Matrix

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Vocus Marketing Suite: Still Mostly Social But Marketing Automation is On the Way

Customer Experience Matrix

If you’ve heard of Vocus at all, it’s probably as vendor serving public relations professionals. Its core offerings include a huge database of media contacts; media monitoring and social listening; and press release distribution. marketing automation vocus social media monitoring small business marketing'

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JetBlue's Problems from a Customer Experience Management Perspective

Customer Experience Matrix

This in itself is good, since it means they are controlling the story rather than leaving the media to dig around for more horror tales. So it seems that JetBlue is handling the public relations part of this quite admirably. Like other well-regarded brands facing a crisis, they’ve responded forcefully.