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Kaon

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New rules of customer engagement for Millennials

Kaon

Millennials expect a cross platform, seamless online experience, regardless of the device they’re using. Social Media Channels are Essential. Social Media is all about people connecting with other people, not companies marketing to people. Brief is Beautiful. Value-Based over Price-Based Selling.

Rules 100
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Diving into Digital Transformation

Kaon

Heather Rickart, Head of Communications at Siemens Industry, at the seminar in Chicago, defined digital transformation as the transition to “snackable, personalized content”, similar to social media, that finds buyers at the right time along their journey with the right message.

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Kaon Interactive Wins Two Communicator Awards Honoring Creative Excellence for Marketing Professionals

Kaon

It is sanctioned and judged by the Academy of Interactive & Visual Arts , an invitation-only group consisting of top-tier professionals from acclaimed media, communications, advertising, creative, and marketing firms. . Ricoh Print Solutions: Communicator Award of Excellence, Integrated Campaign, B2B.

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Marketing In 2016–And Beyond–Will Be All About Value

Kaon

As the novelty of the new century diminishes, so, too, has the glow of a single marketing channel (social media) as the locus of all things “new” in marketing. It is no longer sufficient to be present with a brand message in every new media channel.

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Increasing Demand for Kaon’s Digital Customer Engagement Platform Results in Significant Team Growth

Kaon

Joining the Kaon sales organization in the spring, Charles is an award-winning, creative business leader who has defined and managed the delivery of cross-platform digital media strategies, experiential design, 3D/VR/AR/MR, and more for Fortune 500 companies. Charles Howard | Director, Strategic Accounts.